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Gary Vee’s portrayal of hustle can be misleading.
That doesn’t make him wrong.
His YouTube channel paints the picture of a restless, connected man who spends most of his day glued to a phone, bouncing from meeting to meeting, yelling at strangers for taking their parent’s money. One minute he’s recording a podcast with DaBaby talking about NFTs; the next, he’s on a private jet with A-Rod talking about baseball cards.
Critics say he’s propagating hustle porn. I’m not sure where the term comes from, but it means to normalize the struggle toward a career endeavor at the expense of family, friends, and health.
Maybe Gary lives that way, I don’t really know. But that’s not what he’s saying. Not at all.
“Hustling does not mean waking up at the crack of dawn and exhausting yourself until you collapse. The truth is, it’s not about how much you sleep or don’t sleep. It’s what you do while you’re awake that matters. If you work hard and smart while you’re awake, then you’re hustling.” — Gary Vaynerchuk
No matter what you do, life will be a struggle, and if you aren’t trying to slay that dragon, what the fuck is the alternative? You…