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4 Tips For Making High-Quality Work — Lessons From Teddy Roosevelt, Greek Mythology, and A Failed Writer (Me)

Cal Axe
5 min readApr 29, 2021

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2.) Work While The Rest of the World is Asleep

Photo by Andrea Piacquadio from Pexels

My first attempt at writing died a horrible, painful death.

Honestly, it’s embarrassing to talk about.

In early 2016, I wanted to become a commercial real estate blogger— a way to develop new business, network, and introduce my writing skills to the universe. I set a target of writing one blog per week and posting on LinkedIn, Instagram, and my website. Easy, right?

Apparently not.

I didn’t know what it meant to be a content writer.

My day resembled the schedule of a C- college student. I rolled out of bed at 7:30 am, showered for 15 minutes, inhaled a bowl of Cinnamon Toast Crunch, listened to Barstool Sports, walked in the office at 8:30 am, caught up on emails for a few hours, ate lunch; then spent the rest of the afternoon putting out the fires I made in the morning. I headed home around 5:30 pm unless there was a happy hour, then I stumbled home at 8:00 pm.

I wrote somewhere between the mess.

What was my production? 3 blogs in 3 months. All of them tanked.

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Cal Axe
Cal Axe

Written by Cal Axe

Practical advice about writing and running | Subscribe https://runwithcalaxe.substack.com

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