How To Sell Office Space When The World Works From Home

What about postgraduates living in Manhattan?

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Photo by Ketut Subiyanto from Pexels

“You sell office space?” it read. “You should quit your job.”

He was being cheeky, but it made me realize that the rest of the world was probably thinking the same thing.

No matter what they tell you, managers just can’t manage on Zoom

I met with a start-up client the other day. The CEO was not interested in signing a new lease, but she was curious about how COVID had affected the market. I asked her what the problem was with WFH. “I don’t have a problem,” she said. “My managers have a problem. They can’t manage!”

Will we ever have the infrastructure?

In 2015, Stanford economist Nicholas Bloom published a WFH study that rocked the white-collar workplace at its core. To this day, it’s the most cited piece of research in the debate between WFH and office space.

What about postgraduates living with roommates?

And what about postgraduates? Four of my college friends moved to NYC after graduation and rented a small 3-bedroom 1 bath apartment in lower Manhattan. That’s right, four boys shared a shower, and someone slept on the couch in exchange for less rent. It’s typical for postgraduates to sacrifice homey comforts to live and work in cities — that culture will not likely subside after COVID.

We simply cannot collaborate and generate ideas from home.

Ideas are crucial to a company’s growth (now more than ever), and it’s hard to find a replacement for the number of ideas birthed from collaboration. One of the great things about the office is that it’s basically Murphy’s Law in action, ideas forming from happy accidents and collisions between people from different backgrounds and perspectives.

Not everyone likes working from home

Productivity has always functioned on a bell curve. Some people need isolated areas, free from distraction to complete detailed/focused work, while others feed off people’s energy to stay happy and motivated.

My perfect workplace plan

Please don’t think I’m against WFH. I’m 100% for it. We have the technology to accomplish our work from just about anywhere and avoid the stress of commuting and dressing up each day.

A little work from home will be good for everyone.

According to a recent study, 73% of companies plan to incorporate some sort of WFH initiative. What that initiative is will differ depending on the needs of the company. But if you’re a CEO interested in office space again and not sure what to do, feel free to use my initiative as a guide.

Managers must learn to create camaraderie, even if it’s just the illusion of camaraderie.

Written by

Commercial real estate broker, blogger, and researcher. 27 years old. And here’s my newsletter

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